E-commerce
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Is DTC the natural end-state for e-commerce?
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5 min read
Most of this thinking is not my own. I’ve spent the last few months living in e-commerce with my team at Versett (Omid & Betty) and more recently had thoughts triggered by recent posts from Elena Burger and Web Smith of 2PM. The question at hand: Is DTC the future of retail? Let’s start by…