Building Products

  • Let’s start with some product trivia. Without looking at your phone, how many items do you typically see in a bottom bar in a mobile app? How many icons do you usually see in a top navigation bar? When is the large title treatment used on iOS? If you’re like me, these are hard to…

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  • I get excited when I come across a book that attempts to apply rigour to an existing field, especially in an area I work. I recently indulged in Notes on the Synthesis of Form by Christopher Alexander, and that’s what it was for me, an indulgence. Alexander applies a more scientific approach to design to…

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  • “I’m not here to be number one in the market. I’m here to make money.” It used to bother me working with clients who were unwilling to commit to winning. They thought they wanted to be the best in their class, but not really. They were unwilling to make the hard choices and sacrifices required…

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  • We ended the last essay with ‘The next time someone asks you what you do, or what digital products are, tell them you build digital tools to help make people’s lives better. Because if a product isn’t offering value and making someone’s life better, is it even a product?’ Let’s dig into this a bit…

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  • Working in the digital product space, especially in an agency setting, requires you to concoct several descriptions of your job & industry to keep on-hand for conversations with family and friends. Depending on their technical sophistication, how you describe your work will vary greatly. I’ve noticed that anything computer-related get labelled as “IT” by most…

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  • When starting a new project, Robert Caro distills the essence of his new book into as little as a single paragraph. “I can’t start writing a book until I’ve thought it through and can see it whole in my mind…I boil the book down to three paragraphs, or two, or one.” This paragraph acts as…

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  • For the past few months I have been working on building a couple photo-based apps. Each came about differently and I thought it would be helpful, mostly for myself, to try to articulate my own intention behind each of them. These apps were built specifically for my own needs, and polished up as a way…

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  • This post originally appeared on the Versett Medium. Has the following ever happened to you? You are working on a new project with a client to build a new product for their customers. You come up with this great idea for your client’s needs. You solve the customer’s needs, satisfy business and financial requirements, and…

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  • For the past few months I have been working on building a couple photo-based apps. Each came about differently and I thought it would be helpful, mostly for myself, to try to articulate my own intention behind each of them. These apps were built specifically for my own needs, and polished up as a way…

    Read More